>WEB PAGE DEVELOPMENT
Creating a web site in 2010 is
easier and cheaper than ever. There are many do-it-yourself services
available. Also, the pricing can be less than $10 per month.
So if you simply want a web site, that is a perfect
option.
If you want your web site to actually help your
business grow, you may need to choose a consulting firm that specializes
in custom web sites.
>SEARCH ENGINE MARKETING
By now it is safe to say that everyone knows the
search engines are a major source of web site visitors. The big
3 are Google,
MSN and Yahoo.
There are mainly 2 ways to get visitors from the
search engines.
| Search Engine Optimization - One way
to get visitors is if your web site is ranked 'naturally'
in a major search engine. This process can take weeks and
months even if it is done well. The benefit of a high ranking
can greatly outweigh the cost to attain it. |
| Pay Per Click - This is an almost immediate
way to get top ranking exposure on the major search engines.
There is a 'per click' fee the search engine charges each
time your advertisement is clicked. The search engines determine
how much to charge each advertiser based on factors such
as key term and position. |
It is very likely several of your direct competitors are spending
time and money in both areas. If your business is going to compete
on a cost effective basis you need an experienced partner that
has successfully run search engine advertising campaigns.
>CONVERSIONS
What is the point of having a web site and getting
search engine traffic?
| The point is to generate profits and to maintain
as well as increase profits over time. |
Everyday internet users perform searches on search
engines then click to visit web sites.
What makes a web site visitor make a purchase or
complete a web site form requesting more information?
The combination of an effective web site design
and targeted search engine advertising can lead to conversions.
Conversions are the key to sales and sales opportunities.
>LEARN MORE...
We have a proven track record of getting results for our clients.
If you would like to learn what Design And Traffic can do you
for your business, just complete the form below.